{"id":15243,"date":"2026-05-18T17:23:38","date_gmt":"2026-05-18T15:23:38","guid":{"rendered":"https:\/\/ssrei.ch\/ssrei-et-la-suisse-a-10-millions\/"},"modified":"2026-05-18T17:26:37","modified_gmt":"2026-05-18T15:26:37","slug":"ssrei-et-la-suisse-a-10-millions","status":"publish","type":"post","link":"https:\/\/ssrei.ch\/fr\/ssrei-et-la-suisse-a-10-millions\/","title":{"rendered":"SSREI et la \u00ab Suisse \u00e0 10 millions \u00bb"},"content":{"rendered":"<h5>Le 14 juin, la population suisse votera sur l\u2019initiative \u00ab Pas de Suisse \u00e0 10 millions \u00bb. Les partisans de cette initiative promettent d\u2019att\u00e9nuer la p\u00e9nurie de logements en freinant l\u2019immigration.<\/h5>\n<p>L\u2019immigration r\u00e9duit l\u2019offre de logements, ce qui entra\u00eene une hausse des loyers. Il faut donc limiter l\u2019immigration. Tel est l\u2019argument avanc\u00e9 par les partisans de l\u2019initiative.<\/p>\n<p>Gr\u00e2ce aux loyers existants, respectivement aux baux de longue dur\u00e9e, la charge locative en Suisse reste certes faible en moyenne, avec environ 20 %, mais il est ind\u00e9niable que les loyers du march\u00e9, g\u00e9n\u00e9ralement appliqu\u00e9s lors d\u2019un d\u00e9m\u00e9nagement, sont parfois nettement sup\u00e9rieurs aux loyers existants et que, par cons\u00e9quent, ce rapport se d\u00e9t\u00e9riore continuellement. Pour les cat\u00e9gories plus ais\u00e9es, il existe encore une certaine marge de man\u0153uvre, mais pour les personnes aux revenus plus modestes, cela devient de plus en plus probl\u00e9matique, avec un risque de tensions sociales \u00e0 la cl\u00e9.<\/p>\n<p>Le frein \u00e0 l\u2019immigration r\u00e9duirait certainement la pression sur le march\u00e9 du logement, mais au d\u00e9triment de notre prosp\u00e9rit\u00e9. La question est donc la suivante : voulons-nous cela ? Existe-t-il des alternatives plus acceptables ?<\/p>\n<p>Le probl\u00e8me devrait \u00eatre abord\u00e9 de l\u2019int\u00e9rieur, avec la participation de tous les acteurs concern\u00e9s. Nous renvoyons \u00e0 cet \u00e9gard \u00e0 l\u2019article <span style=\"color: #ff9900;\"><a style=\"color: #ff9900;\" href=\"https:\/\/ssrei.ch\/fr\/tension-entre-rendement-et-responsabilite-sociale\/\" target=\"_blank\" rel=\"noopener\">\u00ab Tension entre rendement et responsabilit\u00e9 sociale \u00bb<\/a><\/span> dans la newsletter de mars.<\/p>\n<p>SSREI met \u00e0 la disposition des propri\u00e9taires immobiliers un v\u00e9ritable guide pratique pour contribuer \u00e0 la r\u00e9solution du probl\u00e8me. On y retrouve notamment les principes suivants :<\/p>\n<p>Une politique de location ax\u00e9e sur une forte densit\u00e9 d\u2019occupation et des revenus ad\u00e9quats (le cas \u00e9ch\u00e9ant avec une certaine p\u00e9r\u00e9quation acceptable entre les logements), renoncement aux r\u00e9sidences secondaires respectivement aux logements Airbnb ; entretien et r\u00e9novation durables afin d\u2019\u00e9viter des d\u00e9molitions-reconstructions pr\u00e9matur\u00e9es ; comportement responsable sur le plan social en mati\u00e8re de r\u00e9siliation des baux ; densification avec un renoncement \u00e9conomiquement acceptable \u00e0 la plus-value.<\/p>\n<p>Certes, cela implique un certain renoncement au rendement. Mais le fait que le secteur r\u00e9alise actuellement des b\u00e9n\u00e9fices gr\u00e2ce \u00e0 une forte proportion de revenus locatifs issus du parc existant montre qu\u2019il existe un potentiel dans ce domaine. Dans le jargon sp\u00e9cialis\u00e9, ce principe est appel\u00e9 \u00ab Corporate Social Responsibility \u00bb. Cela signifie que les entreprises ne doivent pas seulement servir les int\u00e9r\u00eats des actionnaires, mais qu\u2019elles ont \u00e9galement une responsabilit\u00e9 envers l\u2019ensemble de la soci\u00e9t\u00e9.<\/p>\n<p>Conclusion : ce n\u2019est pas la fermeture de la Suisse qui r\u00e9soudra le probl\u00e8me, mais la volont\u00e9 de toutes les parties concern\u00e9es d\u2019adapter leur comportement avec mesure.<\/p>\n<p>Autrice : Elvira Bieri, directrice de SSREI SA<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Le 14 juin, la population suisse votera sur l\u2019initiative \u00ab Pas de Suisse \u00e0 10 millions \u00bb. Les partisans de cette initiative promettent d\u2019att\u00e9nuer la p\u00e9nurie de logements en freinant l\u2019immigration. L\u2019immigration r\u00e9duit l\u2019offre de logements, ce qui entra\u00eene une hausse des loyers. Il faut donc limiter l\u2019immigration. Tel est l\u2019argument avanc\u00e9 par les partisans&#8230;<\/p>\n","protected":false},"author":7,"featured_media":15241,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9],"tags":[],"class_list":["post-15243","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-non-classifiee"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SSREI et la \u00ab Suisse \u00e0 10 millions \u00bb - SSREI<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ssrei.ch\/fr\/ssrei-et-la-suisse-a-10-millions\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SSREI et la \u00ab Suisse \u00e0 10 millions \u00bb - SSREI\" \/>\n<meta property=\"og:description\" content=\"Le 14 juin, la population suisse votera sur l\u2019initiative \u00ab Pas de Suisse \u00e0 10 millions \u00bb. Les partisans de cette initiative promettent d\u2019att\u00e9nuer la p\u00e9nurie de logements en freinant l\u2019immigration. L\u2019immigration r\u00e9duit l\u2019offre de logements, ce qui entra\u00eene une hausse des loyers. Il faut donc limiter l\u2019immigration. 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